The Path to Purchase: From Awareness to conversion and beyond.

We recently had the pleasure of being invited to speak at LISTEX 2017, a dedicated snowsports trade event held in Hemel Hempstead.

We were asked to present on the Path to Purchase, and how ski companies can use it to grow their business. It highlighted not only the channels which skiers utilised throughout the path to purchase, but also the devices they chose for researching and purchasing their holidays.

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The Path to Purchase

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