Is your travel business ready for GDPR?

Is your travel business ready for GDPR?

The imminent arrival of the General Data Protection Regulation (GDPR) in May is certainly causing confusion and concern in most industries, and travel is no exception. Whilst many travel companies are struggling to seek clarification on the main issues covered by GDPR...
As featured in BBC.co.uk – The UK Ski Report

As featured in BBC.co.uk – The UK Ski Report

We are delighted to share that some of our research undertaken on the UK Ski Market this year has been featured on bbc.co.uk. BBC News published a news article on 30 November 2017, questioning whether the ski industry is on a slippery slope, as it, like other more...
CRM: What is their true value in travel businesses

CRM: What is their true value in travel businesses

When speaking with clients about implementing a new Customer Relationship Management system (CRM) into their travel business, the first question I’m usually asked is, what value they can expect to gain from the implementation? This normally means how much money...
Why there is no such thing in marketing as a millennial

Why there is no such thing in marketing as a millennial

Millennials are the largest single ‘demographic’ generation in western history. You could be forgiven for thinking if you could just figure out a strategy to sell your products or services to millennials, you’d be home and dry. But who are these mysterious beings and...